This area involves a wide range of research tools, technical information and procedures to complete the designer’ skillset. A practical methodology is applied to colours, materials and finishing. The course covers the study of trends and the creation of new sensorial palettes that are able to influence the consumer demand relying not only on functional qualities but also on a strong emotional identity. This approach supports both the research and the execution phase. The main project assignments are completed with a detailed colour and trim study that is applicated to the exterior and to the interior of the vehicle.