I have come across this blog topic for the first time and it’s great! The first blog is sort of one of the biggest hurdles to newbie bloggers. According to me, the most important aspect of your first blog is to make it appealing to your own friends and social network. When you share your first blog with them, there is a higher chance of getting some feedback on your chosen topic as they know you already. One should also try to focus on what you already know about, no matter how silly it may be. Making it to the second blog is the top priority for most people who are trying their hands with blogging. 🙂
Importantly: you’re not asking for the user to sign up, buy or start a trial until the end. I know this is very, very hard for most of us to do. Hero sections simply have buttons. But should they? Are your prospects ready yet? If you’re finding that you get a lot of unqualified folks starting trials – that is, users that fail to activate or that churn out after 1 sign-in – then that prematurely placed button could be to blame. Consider removing the CTA from the hero and writing the page with a traditional copywriting formula in mind instead.